FLSmidth A/S and its entities are committed to protecting your privacy and will process your personal data in accordance with relevant data protection legislation while using secure data processing practices.
General statement
This Data Protection Policy ("Policy") applies to all personal data that you provide to us as part of a transaction or a customer contract. We also collect personal data when you use our services, apply for a job with us or browse our website www.flsmidth.com, or any of our other FLSmidth related subsites or social media (“Sites”).
The protection of your personal data is very important to us. Your personal data will be processed and used exclusively within the framework of the legal data protection provisions, in particular the General Data Protection Regulation (GDPR).
Other privacy policies relating to non-EU countries
Please refer to FLSmidth's other data protection regulations that apply in relation to non-EU countries, as far as they are relevant to you:
South Africa
Brazil
In the following pages you will find information about the type, scope and purpose of the collection, the processing and use of your personal data, and your rights.
This Policy covers:
- What information we collect about you and why
- How do we collect information
- How do we use your personal data
- How will we share information about you with others
- How long do we keep your personal data
- What are our legal basis for data processing
- What are your rights relating to personal data processing
- How do we securely store information about you
- What happens when this Policy is updated
- How to contact us
- What legislation we comply with
What information we collect about you and why
We collect personal data of our employees, potential employees, clients, suppliers, business contacts, shareholders and website users. If the data we collect is not listed in this privacy statement, we will give individuals (when required by law) appropriate notice of which other data will be collected and how it will be used.
We may collect and process the following categories of Personal Data about you:
- Contact data and Business Contact Information: name, company details, postal address, email address, other contact information, including your business contact information and your business bank account and any data that would enable us to maintain our business relationship with you.
- Targeted data: age, interests, any postings, comments or other content that you upload or post on our websites, webpages or social media, movements and behaviour on our webpages, websites and online systems.
- Automatically collected data: IP addresses, information about your browser, operating system and other Personal Data that are relevant and necessary for the use of the service.
- Cookies: please refer our Cookie Policy for further information on how we use cookies and other tracking technologies.
We also collect communication preferences, product interests and use of FLSmidth products and services, in response to our surveys and participation in events.
If you provide us with any Personal Data of another person, you are responsible for ensuring that such person is made aware of the information contained in this Privacy Policy and that the person has given you his/her consent for sharing the information with us.
How do we collect information
We and our service providers collect Personal data and other information in variety of ways:
- Through your behavior and engagement: We collect information through the Sites, for example when you request a free trial or demo, register for an event, contact us, subscribe to our email newsletter, download content, complete surveys, or register to use our Sites/applications. When you contact info@flsmidth.com, FLS uses AI-based technology to forward your email to the correct internal recipient at FLS or to send you an automatic reply.
- Offline: We collect information from you offline when you attend one of our events, during phone calls with sales representatives, or when you contact an FLSmidth representative.
- Through you: FLSmidth collects information such as your location or your preferred means of communication when you voluntarily provide it. Unless this is combined with Personal Data, this information does not personally identify you or any other user of the Sites.
- Information from other sources: In order to improve our ability to provide relevant marketing, offers, and services to you, we obtain information about you from other sources such as public databases, joint marketing partners, and social media platforms, as well as from other third parties.
- Through your browser or device: Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Macintosh), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version, and the name and version of the Sites (such as the Apps) you are using. Your “IP Address” is a number that is automatically assigned to the computer that you are using by your Internet Service Provider (ISP). An IP Address may be identified and logged automatically in our server log files whenever you access the Sites, along with the time of the visit and the page(s) that you visited. Collecting IP Addresses is standard practice and is done automatically by many websites, applications and other services. FLSmidth uses IP Addresses to calculate usage levels of the Sites, help diagnose problems with its servers, administer the Sites, and for monitoring the regions from which you navigate to FLSmidth’s Sites.
- Through your use of Apps: When you download and use an App, we and our service providers track and collect App usage data, such as the date and time the App on your device accesses our servers and what information and files have been downloaded to the App based on your device number.
- Through cookies and other similar technologies: "Cookies" are commonly used small files that are downloaded to your computer or mobile device to enable you to more easily communicate and interact with the Sites. When you visit our Sites, we may send one or more cookies to your device. They enable us to store information about your device which helps us, amongst other things, to provide you with a better experience when you browse our Sites and enhance the level of services and functions provided. We also use third parties to serve advertisements on other websites that may be of interest to you, based on information collected about your use of our Sites and other websites. To do so, these companies may place or recognise a unique cookie or similar on your browser. FLSmidth recognises automated browser signals regarding tracking mechanisms, which may include ‘do not track’ instructions. Please review our Cookies Policy for more information.
- By aggregating information: Aggregated Personal Data does not personally identify you or any other user of the Sites (for example, we may aggregate Personal Data to calculate the percentage of our users who have a particular telephone area code).
How do we use your personal data
- To sell products and services to you
- To deliver products and services to you
- To manage invoicing and payments
- To provide customer support for products and services
- To provide and manage our digital services such as customer portals (myfls/customer hub), e-commerce, digital applications, others
- To develop and improve our products and service based on customer surveys and feedback
- To secure and optimise the website experience
- To provide information on feature upgrades, version updates, warranty or other relevant information about sold product or service
- To provide personalised marketing communication and promotional content, targeting advertising and presenting you with relevant content
- To send you information about FLSmidth services, products, promotions and events that we believe may interest you
- To enable us to fulfill our legal and contractual obligations
- To tailor our communication, we improve your individual customer experience regarding our products and services based on the insights of your interaction with our content
- To share the insights of your interest shown by interacting with our content with FLSmidth sales team
- To generate statistical data on the number of customers, purchases, website visits, email opens, and email clicks, other action by you related to our marketing activities, in order to measure effectiveness of our marketing efforts